ALPHA DRIVE ONE Reveals “EUPHORIA” (JEWEL CASE ver.) Concept Photos, Building Momentum Ahead of Jan 12 Debut

ALPHA DRIVE ONE (ALD1) has released the first concept photos for its debut mini album “EUPHORIA” (JEWEL CASE ver.), highlighting school-inspired styling and story-forward visual cues. The group is set to debut on Jan 12, 2026 (KST), with additional pre-debut stages and content building momentum worldwide.

## Release details at a glance According to the group’s official announcement, “EUPHORIA” is ALPHA DRIVE ONE’s first mini album, scheduled for release on Jan 12, 2026 at 6PM (KST). The newly revealed JEWEL CASE concept photos share a school-inspired foundation—jackets, shirts, and ties—while maintaining distinct silhouettes and styling choices for each member. The rollout also points fans to a pre-save page, reinforcing a conversion-friendly launch flow where visual drops are paired with immediate listening and follow actions.

## Visual highlights: school styling with story cues One of the most talked-about details is the subtle “scratch” motif on faces and hands. In visual storytelling, such cues often signal that the debut moment is shaped by preparation, friction, and growth—not just a single announcement. The group shots also vary in mood: direct gazes into the camera, playful interactions, and a unified look in the same direction. Together, these frames suggest both individuality and the process of becoming a cohesive team—aligning with the emotional promise of “EUPHORIA.”

## Building momentum through year-end stages Dropping concept photos during the year-end awards season is a common pre-debut acceleration play: it repeats key search terms (group name, album title, release date) and ties attention to the next scheduled moment. ALPHA DRIVE ONE is also set to appear on MMA2025, a stage that can rapidly expand general-audience recognition. In this context, the JEWEL CASE concept photos function as a bridge—connecting earlier trailers to upcoming visual versions, previews, and debut-week activities—while sustaining conversation through detail-driven fan engagement.

## The narrative angle behind “EUPHORIA” The official description positions “EUPHORIA” around a clear storyline: eight members moving toward their dreams in different ways, then converging into one team at the moment of a new beginning. For a rookie group, this framework is accessible and scalable—covering themes like origin, meeting, growth, and shared purpose. As more versions and track information roll out, the same narrative lens can help audiences interpret what each visual chapter represents—preparation, unity, or expansion—making the JEWEL CASE release a strong thematic anchor for what comes next.

## 【KStarLoud Insight】 From a market perspective, the value of this rollout goes beyond aesthetics. It structures pre-debut messaging into a trackable campaign: establish searchable visual hooks (school styling + scratch motif), tie them to clear actions (pre-save) and a fixed date (Jan 12 release), and amplify reach via major stages. For publishers, the SEO upside is straightforward because search intent is explicit—fans look for “EUPHORIA concept photo,” “JEWEL CASE ver.,” “debut date,” “pre-save link,” and “MMA2025 stage.” Keep copy skimmable with clean sections, and describe symbolic elements as visual cues rather than definitive plot claims to maintain a factual, E-E-A-T aligned tone.